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Joe Jonas earned international fame at an early age. If you're reading this, you've certainly heard of the Jonas Brothers, the boyband that launched Joe, Kevin, and Nick, to superstardom in the early aughts. These days, the perpetually fresh-faced star can be found everywhere from TikTok (dancing to Lizzo's viral song "About Damn Time") to the big screen (his most recent acting project, Devotion, is set to release later this year). No matter the medium, his energy is contagious. Joe Jonas is a performer: He's here to entertain you and shows no signs of slowing down.
It's safe to say that with millions of fans following along on social media (12.8 million to be exact), also comes a lot of pressure to uphold a certain image and appearance. That's enough to take a toll on any human — even the most seasoned, polished celeb. That's why I prepared to ask Jonas a few questions about work-life balance and self-care practices as I dial in for a Zoom call he takes from his Miami home.
When he answers the call, Jonas looks as self-assured as ever, wearing a blue silk shirt, cool beach curls, and a pearl necklace. We're also here because Jonas has partnered with the makers of Xeomin, an FDA Approved botulinumtoxin-A alternative to Botox, which is used to smooth the appearance of frown lines and crow's feet.
But first, some definitions. "Xeomin is another brand of botulinum type A neuromodulator," explains Dr. Paul Jarrod Frank, a New York City board-certified dermatologist who uses both Botox and Xeomin at his practice. "The main factor [that differentiates Xeomin from Botox] is that it is a more purified form of the molecule, receiving a double filtration process to eliminate some of the accessory proteins that are attached to the molecule."
According to Dr. Frank, these proteins are believed to "contribute to the not-so-uncommon post-injection side effects, such as headache and flu-like symptoms." He adds that Xeomin has the potential to last just as long as Botox, but allow for more range of motion in facial muscles. "[This could mean] fewer wrinkles with natural motion rather than the 'frozen' look more associated with Botox," he explains.
Even just a few years ago, a male singer might not have even admitted to receiving injectables, much less partner with one. But things have changed. "To me, there's nothing more beautiful than confidence," Jonas tells Allure. "And looking your best comes from feeling your best. I make it a point to prioritize practices and routines that make me feel like the best version of myself."
ALLURE: Joe, you are a pop icon, songwriter, and actor. You could find a lot of brands to partner with. Why Xeomin?
Joe Jonas: Xeomin was something that I felt like was a good fit with my daily routines. I care a lot about what I put in my body and, and obviously, in an aesthetic treatment. I really felt that Xeomin was something that I could be comfortable with and it wasn't overwhelming. While I didn't feel like I was a different person [by using it], it gave me that confidence that I think we all want to feel as we get older. There's this kind of stigma around guys talking about skincare and how we feel and, and the products we use. I felt like it was a good fit.
ALLURE: I first got Botox as a preventative when I was in my 20s, which was…a number of years ago. At the time, everyone said it was either I was too young or that I didn't need it. There was, as you say, a stigma around it. You’re still relatively young in your 30s. How do you think people's perceptions around the use of injectables have evolved over time? Do you think it's more mainstream?
JJ: That's a good question. To answer your first part, I started Xeomin when I noticed I was starting to see more frown lines. Of course, everyone has an opinion, but everyone can also make their own decisions for themself. I felt like personally, this was something that gave me that confidence boost that I was looking for. Yes, it is getting more mainstream and there's less negative connotation that comes with these types of procedures and skin-care routines. I find it to be something that I'm glad that we're able to discuss openly without it feeling like it's a big secret for people. And of course, to each their own. There are people that obviously don't want to talk about it, but I think it's nice to start to shy away from being shy about it, [and to find] the confidence in yourself to say, "I did this."
ALLURE: Over the summer, it was announced that the Jonas Brothers will have a star in the Hollywood Walk of Fame. How did it feel when you learned this?
JJ: It's a huge honor. When we got the text, we were like, that's amazing. And we all called each other. This is something that you look forward to as a young artist so much, and the idea that we could have this happen. I mean, we're 20 years into our career, but still feel like we have more music to bring to the world. I’m really excited and I can't wait for people to celebrate with us when it's time.
ALLURE: Speaking of Hollywood, do you think that the high expectations of the entertainment industry strongly influenced your choice to be proactive about your skin care?
JJ: I'm sure that for some people it has a big influence on their decision-making. For me personally, I feel like I've been lucky to be surrounded by great, supportive people and I've kind of found a place in my life where I can just confidently make decisions myself and say, OK, this is what I want to do and this is how I feel. This is what makes me feel good and that's all that really matters.
ALLURE: Injectables and beauty products have come a long way from what they were even five years ago. For some people, injectables have really become a form of genderless self-care. What is your advice to somebody who wants to try them for the first time?
JJ: Speak to your health-care provider, your dermatologist, whoever you feel has the best knowledge around these things. Just like anything I pick up to eat or drink or the products that I'm using on my face and hair, I want to know that it's something that I can trust and can get behind and that it's okay for me. So talk to your health-care provider and do the research.
ALLURE: For those of us who have gone through the treatment, we remember our very first time. It’s that memorable. What was your first experience like and where did it happen?
JJ: I was out in LA and it was a really easy procedure. I didn't feel like I was going into this big thing that you only see on film and TV. I felt comfortable that this was not going to be a big ordeal. It felt easy and comfortable. I went with a friend and they also did it with me, so it wasn't stress-inducing.
ALLURE: Was it painful?
JJ: No. I just noticed the difference in the relief of frown lines and I was like, OK, I like that.
ALLURE: Every time that I see you, you're always camera ready. Can you share any other skin-care tips that you have picked up through work or life?
JJ: I think I've used a few products for many years that I really like. I love Kiehl's products. I've used that quite a bit. There's also a company called WOW. They do great hair products. I like to learn what's out there and I want to evolve and try new things out. I love asking people for advice and seeing what they like to use. I think it's one of those fun things about skin care and hair care.
ALLURE: And do you have a specific skin-care routine?
JJ: I want to make sure that my face is clean throughout the day. Especially after exercising, I used to have the habit of working out, being sweaty, then just doing something else. Now I like to shower quickly after working out. At night, I ensure that I really wash my face well. I don't have a ton of products that I like to use, but I also like trying new things. The Bro Mask is great. So when I'm traveling, it's a good example [of a product I use], like after a long flight when I have to wake up and go straight to work. It's nice to put on a face mask. They also have eye gels: it wakes you up a little bit, especially if you're right off a plane. It's nice to have options.
ALLURE: Do you have a favorite drugstore beauty product?
JJ: No, but every time I travel, I end up always picking up Emergen-C. That sounds hilarious, but I always want to make sure I got my vitamin C in me.
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