TV Jim Carrey reprises his role as The Cable Guy in new Super Bowl ad This is actually a drill! By Andrea Towers Andrea Towers Andrea Towers is a former assistant editor at Entertainment Weekly. She left EW in 2016. EW's editorial guidelines Published on February 10, 2022 12:57PM EST He's baaaack. A teaser released for Verizon's upcom Super Bowl ad shows Jim Carrey officially returning as his titular character from 1996's The Cable Guy. And although the 10-second spot doesn't give much away, it's fun to see the actor literally suit up as Chip Douglas, complete with his trademark drill and tool kit. The full commercial will debut Sunday night during the big game, promoting Verizon's 5G Internet services. Verizon CCO and SVP Andrew McKechnie told Adweek that tying their new product to Carrey's beloved alter ego made sense both creatively and professionally — and that Carrey was happy to reprise the role, if only briefly. "Carrey was pretty psyched to do this and felt like this was the right time — you can't get a better moment than the Super Bowl to do something like this," McKechnie said. "Hopefully, when the viewers see it, it will feel like a great story both from a cultural standpoint and, in terms of 25 years later, what The Cable Guy ultimately represents." Jim Carrey as 'The Cable Guy' in Verizon's new Super Bowl ad. Verizon/YouTube So far, the roster of this year's celebrity Super Bowl commercials includes Scarlett Johansson and real-life husband Colin Jost, Arnold Schwarzenegger, Zendaya, Doja Cat, Lindsay Lohan, and Pete Davidson — and now, we can count Carrey among the mix. Watch the teaser for the ad above and catch the full spot during Super Bowl LVI on Sunday, Feb. 13. Sign up for Entertainment Weekly's free daily newsletter to get breaking TV news, exclusive first looks, recaps, reviews, interviews with your favorite stars, and more. Related content: Jim Carrey honors Prince on the Weeknd's hauntingly poetic DawnFM spoken-word piece The production company behind Ace Ventura is suing Netflix over footage used in Tiger King Tails and Knuckles debut in first trailer for Sonic the Hedgehog 2